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PURE naturals® 260 weight classics are locally designed and made in Europe for outdoor life in the mountains. Exclusive designs with custom YKK zippers and contrast stitching open the range up to 260 g/m² midweight merino.

Why choose PURE naturals®? Ethical merino ranching in Australia, textile processing by world-famous Schoeller, just down the road from our modern manufacturing partner. 100% superfine (16 micron) merino apparel, made in Europe to our minimal-impact specs. Embrace the PURE naturals® life with sustainable fibers.

VPO 100% Merino Wool SS T-Shirt - Womens
Pima Cotton SS Crew Neck T-Shirt - Mens
Classic All-Season Merino 155 Base Layer Crew - Mens
Pursuit Shock Trekking Poles

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